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Publications

Apenberg & Partner regularly publishes studies, white papers and working aids on current topics in the printing industry. In addition, you will also find the handouts for presentations given by our consultants on these topics. You can download most of the papers free of charge. A few studies and white papers are available for a fee. We will inform you of this separately in each case. In these cases, please use the respective e-mail link for your order.

If you do not wish to download our files, we will be happy to send them to you by mail or e-mail. Please contact us in this regard.

 

Philip Morris Case Study

In most cases, printers supply the packaging for the consumer goods industry. Philip Morris International chose a different path and developed a hybrid digital press – because the actual service providers were unable to do so.

Hybrid distribution in practice

Hybrid distribution in practice: The classic cold calling has had its day disused. How do successful print businesses sell their products? Traffic Print Online Solutions GmbH relies on a hybrid model. The sales force is exclusively reserved for complex projects. The success shows hard figures.

A mega project called “ROSA”: food packaging rethought

From the idea to the test phase of the production, the consulting team of Apenberg & Partner has accompanied “ROSA” in its development, helped in negotiations and steered the project towards commercial production.

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